Last year I published an article on the long and complicated story of Hebdomas, the 8-day watch with the exposed balance wheel. As I discussed then, the watch dates all the way back to 1889 and remains in production to this day, a remarkably long life for a fussy old fashioned design! But I did not then have access to some of the sources of information that inform my research today, and a few readers pointed out some areas I missed. Today I am diving deep into the origins of the Hebdomas, the inventor Irénée Aubry, the watchmaker Arthur Graizely, and the industrialist Otto Schild.
What Does “Montbrillant” Mean to Breitling?
What exactly does “Montbrillant” mean? Although the word has been associated with Breitling for over a century, the answer might surprise you! Montbrillant is not a person or even a place, really. It’s an idea, and represents brilliant marketing a century in the making!