The name “Jaquet Droz” has had many different meanings since the birth of Pierre Jaquet-Droz 300 years ago. For two decades after its formation in 1961, the Coopérative de Fabricants Suisses d’Horlogerie and SAH were leading producers of Swiss watches, commanding a double-digit share of exports and revenue. Was this a success or a failure? And why does the modern haute horology company consistently skip any mention of this history?
Spend some time looking at old watches and you’re bound to stumble across an unusual watch with an off-center dial, fancy exposed balance, and 8-day power reserve. The dial will likely say “Hebdomas” and “8 Jours” and not much more. Is this some exotic high-end watch or a mass-market pretender? That’s the story I’m telling today!