The name “Jaquet Droz” has had many different meanings since the birth of Pierre Jaquet-Droz 300 years ago. For two decades after its formation in 1961, the Coopérative de Fabricants Suisses d’Horlogerie and SAH were leading producers of Swiss watches, commanding a double-digit share of exports and revenue. Was this a success or a failure? And why does the modern haute horology company consistently skip any mention of this history?
Today I’m wearing a watch that’s special only to me: Back in 2014 I traveled to the Swiss Jura, visiting La Chaux-de-Fonds, Le Locle, and the Vallée de Joux and assembling my own watch at Les Apprentis du Temps. In the style of “marriage” and the tradition of “etablissage”, my oversized watch uses a classic pocket watch movement and components from various Swiss suppliers.