On November 7, 1984, Gérald Genta finally went too far. His audacious new watch collection was a scandal at the prestigious Montres et Bijoux and he was forced to remove it from the fair. But history shows that Genta was right again, and his designs laid the foundation of today’s luxury watch industry.
My enthusiasm for various watch models tends to wax and wane as I see something interesting, and lately my attention has turned to the IWC Ingenieur range. From the original Milgauss competitor to Gerald Genta’s remarkable Ingenieur SL to the chunky Mercedes-AMG racing models, the Ingenieur lineup has always been worth a look. Yet today’s lineup is beyond bland and not deserving of the name. Good thing, too, since IWC seems to be eliminating that, too!
Not everyone likes the Royal Oak, but it’s hard to understate its importance. It’s one of the most influential watches of the last half-century, creating a whole new niche that now accounts for much of the industry’s sales: Luxury sports.