It sounds like a rhetorical question, but the answer isn’t as simple as “because the industry hates them!” Why has the Grand Prix d’Horlogerie de Genève never awarded a prize to a smartwatch? After all, smartwatches have officially been eligible for prizes since 2017, over a dozen models have been entered, and the group added a Smartwatch category in 2020. So why was that prize unclaimed? Is it that smartwatches are undeserving of recognition or is there a more prosaic explanation?
Today’s “Watch A Day” isn’t a watch at all, though I wear it on my wrist. The Apple Watch is a useful extension of my phone, a wrist-mounted notification platform that also tells the time, and a bit of a status symbol to some people. But it’s not a watch.