If you’ve listened to The Watch Files podcast or read much here at Grail Watch, you’ve undoubtedly heard me refer to industry folklore. Clever stories are often repeated in forums, articles, and conversations, but they are often not entirely true. Then there’s the industry marketing machine, pushing surprising narratives and a-list connections with little grounding in reality. Let’s take a moment to consider the ways that folklorists spot false information and apply these watch industry marketing.
After over a year delay, I finally received my Chronotechna Ultimate Black watch, with its NanoBlack coated dial, cut-out luminous numerals, and black case and strap. It’s really black, but was it really worth the wait? Yes and no. It’s a good watch with a cool dial, iffy lume, and a horrible strap. But at least I got mine!
Chronotechna promised “the blackest watch ever made” but hasn’t delivered on their promises. Or, in my case, hasn’t delivered at all!
Martijn “Vandervenus” van der Ven is producing an amazing book about the vintage watch brand, Enicar. If you’re into classic Enicar watches, you need to get in on this Kickstarter. A pledge of just €65 gets you a copy.
The Xeric Xeriscope is not an enjoyable watch. Mine was $349 on Kickstarter, and I feel it’s not worth even that. The finishing and usability is so bad I can’t even enjoy the novelty of the open heart carousel movement. I thought I knew what I was getting, but I didn’t know it would be this bad.